Building a strong culture is a priority for Crag Doty, Hornet basketball coach at Emporia State University, whose teams have won three national championships. Coach Doty added seven freshmen to his roster this year in an effort to create a team that will be dominated by four-year players. Doty is enhancing the academic profile and the community profile of his team. He is pulling in players who have strong basketball credentials through a maximum of ten athletic scholarships, and bolsters the aid that his players get through academic scholarships. This young team is doing well in the MIAA conference so far.